Jakarta, September 15th, 2016. GarudaFood Group attended the Indonesia Best Brand Award (IBBA) in the Shangri-La Hotel Jakarta. The event begins with a seminar titled “Move On Or Die”, “Stay On Top” and followed by the Awarding.
GarudaFood Group again took 5 Best Brand Platinum, which awarded to brands that have won IBBA as much as 5-9 times in a row. All five categories of the brand that is Kacang Garuda is represented by Reza Ramadhan (Brand Manager), Pilus Garuda represented by Dewi Lu (Brand Manager), Mountea represented by William Thang (Brand Manager), Chocolatos represented by Ari WP ( Brand Manager), and Okky Jelly Drink represented by Donovan (Brand Manager). In addition, GarudaFood Group also achieved 1 Best Brand Award in the brand Gery Salut category, represented by Johannes Bayu.
Indonesia Best Brand Award survey was conducted in seven major cities in Indonesia, namely Jakarta, Bandung, Semarang, Surabaya, Medan, Makassar and Banjarmasin. IBBA index determination using six variables ratings, namely Brand Awareness, Brand Value, Satisfaction and Loyalty Index, Market Share, and Gain Index.